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Dr Mike J Smith
Kingston University

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January
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14


       

Students have 10 minute attention span

Thu, 14 Jan 2010

Students only have '10-minute attention span' - it's a great headline from the BBC and the first part of the copy reads: "University students have average attention spans of just 10 minutes and many miss lectures because of the need for part-time jobs, research suggests." Actually, the 10-minute attention span is a pretty well known phenomena; John Medina outlines this in Brain Rules (amongst other things) and discusses how he structures 1 hour lectures in to 15 minutes blocks to leverage attention spans. So not so much a real headline as a storm in a teacup.

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